What is GoDaddy?

GoDaddy is the world’s largest domain name registrar, but its services don’t end there; it’s also a web hosting company and provides a website builder software, including email marketing tools. GoDaddy understands what is and isn’t needed to build a successful website; hence, they offer you all you need to build a beautiful, mobile-friendly friendly website, put the website online, and market your offers via email marketing.

GoDaddy offers one of the best website builders on the market. Their website builder helps individuals and businesses create their websites without hassle. It doesn’t stop there; the firm also gives you access to some marketing tools that make it easier for potential customers to find you online. GoDaddy started as a domain name provider but eventually became a website hosting platform. And now, it offers a website builder for individuals and small businesses, including an email marketing tool.

GoDaddy’s website builder, also known as the Websites + Marketing Tool, was created to make it easy for you to build your website. It has an array of website building and marketing tools to help grow your website’s visibility and authority online. These tools can help you with SEO, e-commerce marketing, email marketing, and social media marketing, making the software the ideal all-in-one website builder for most businesses.

As one of the best website builders for small businesses, the software offers an online editing and publishing tool with a drag-and-drop editor. It offers responsive and mobile-friendly templates that you can easily customize to create your unique website pages in just a few minutes. While the drag-and-drop editor does lack enhanced editing options, it is very suitable for beginners who appreciate limited design options and the GoDaddy team continues to enhance it.

GoDaddy’s free website builder does not present a challenge for first-time users, including those with little or no technical (or coding) experience in building websites. Although it has hundreds of ready-made professional templates, the custom website builder allows you to build your custom website or tweak existing templates to give them an original look and feel. Another interesting thing to note about this easy website builder is its intuitive and easy-to-navigate user interface, making it easy to work with.

What popular features do you get with GoDaddy?


  • Offers mobile design and editing
  • Customizable themes with 20+ filters
  • Content creation with GoDaddy studio
  • Click and drag reorder feature

  • Offers backup and restore
  • Dropdown menus for easy navigation
  • Single image library
  • Promo banners and contact forms

  • Rapid page-load performance
  • Marketing and e-commerce tools

Customer Support is available at GoDaddy

GoDaddy’s support team provides 24/7 phone call support. Their support agents or GoDaddy guides are always available to help customers and non-customers. And though there is no email support, they have a live chat support system which you can access by clicking on “Product Support” at the bottom of their website’s homepage. However, chat hours are only available from Mondays to Fridays, 5 a.m. to 6 p.m. (Arizona, USA time zone: GMT-7:00).

GoDaddy also features a knowledge resource center with videos, articles, and step-by-step guides that let you know what you need to do when you face challenges. You can also check out the community forum for answers to your queries, which must have been answered by other users.

What kind of business is GoDaddy ideal for?

GoDaddy Websites + Marketing tool is one of the best website builders recommended for individuals and businesses. It’s mostly suited for people and organizations that want to build websites quickly with little cost. It is used by startups, restaurants, nonprofits, creatives like photographers and designers, and real estate firms.
GoDaddy website builder is suitable for the following set of people:

1. For Beginners Who Need an Easy-to-use Website Builder
GoDaddy’s custom website builder is a much simpler tool for creating websites than the WordPress website builder. Its intuitive and beginner-friendly user interface makes it easy to find your way around the dashboard when building your site with the drag-and-drop editor. Moreover, there are also enough templates to pick from; all you have to do is delete, edit, or add a section. And, of course, you can always change colors, fonts, layouts, and styles.

2. For Startups and Small Businesses in Need of Online Marketing on a Budget
As a cheap website builder, its paid plans are affordable compared to other website builders in the industry. Thus, it’s better for startups and small businesses on a tight budget. Its social media and email marketing tools are available for its basic paid plan, which allows small businesses and individuals to access these useful tools that could have been bought at premium prices. However, if your startup is heavy on e-commerce, you will need to upgrade to a top-tier plan to access its premium e-commerce tools.

3. For Businesses in Need of Appointment Solutions
GoDaddy’s Websites + Marketing tool is a recommended website builder for businesses or individuals that offers services requiring clients to make appointments online. It offers an affordable appointment solution for service-based businesses, and clients can also go a step further to make payments online. It accepts credit cards, PayPal, and Apple Pay payments.

Pros and Cons

  • It is an all-in-one Website + Marketing Tool solution that features tools for email marketing, SEO, social media marketing, and e-commerce.
  • GoDaddy has responsive and mobile-friendly professional and easily-customizable templates.
  • It requires no technical knowledge to use its drag-and-drop editor.
  • Allows you to create and restore backups anytime.


  • It has limited SEO features; hence, the website builder isn’t the best for blogging platforms, although setting up the blog is super easy and fast.
  • Only offer e-commerce tools if the highest plan is purchased; it has no basic e-commerce tool available for free and basic plans.

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How much does GoDaddy cost?

*based on information provided by the vendor. Actual cost may vary.

The cost depends on the features or functionalities you need. You do not need to purchase its most expensive plan if you’re not building an online store. But if you run a service-based business that requires online appointments and payments, then buying the premium plan is the best way to go.
Here’s a quick breakdown of its GoDaddy’s website builder pricing:

1. Free Plan
This plan is free forever.

Features

  • Comes with godaddysites.com subdomain URL
  • Free SSL certificate
  • Limited features

2. Basic Plan
Starting at $13.19 /mo when you renew: suitable for personal use.

Features

  • Custom domain and SSL
  • Access to GoDaddy InSightTM
  • Social media and email marketing tools
  • One-time online appointments

3. Standard Plan
Starting at $17.59 /mo when you renew: suitable for new businesses.

Features

  • Custom domain, SSL, and access to GoDaddy InSightTM
  • SEO tools
  • Social media and email marketing tools
  • One-time online appointments

4. Premium Plan
Starting at $24.19 /mo when you renew: suitable for growing businesses.

Features

  • Custom domain, SSL, and access to GoDaddy InSightTM
  • Access to SEO tools and unlimited social media and email marketing tools
  • Full access to online appointment options

5. E-commerce Plan
Starting at $27.49 /mo when you renew, suitable for selling online.

Features

  • Include all features available in the premium plan
  • E-commerce tool

Final thoughts...

GoDaddy’s Website + Marketing Tool is the perfect website builder software with inbuilt email marketing, e-commerce marketing, and SEO tools for startups, growing businesses, or online stores. It’s an affordable option for businesses and individuals that wish to create fast, responsive websites. Moreover, since GoDaddy offers both domain name registration and web hosting services, you only have to deal with one company.

To learn more about this custom website builder, visit their website today!