How to Select a POS System Integrated with Instagram
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Creating an Instagram business account can propel your retail store to success. Instagram functions as the biggest shop window on the internet, giving small business owners an incredible opportunity to market and sell online.
Instagram is a highly visual medium and enables you to display your product catalogue in an aesthetic and organised way. Place virtual product tags to provide direct links to your online site, where POS integration makes processing payments seamless.
Many of the leading point-of-sale systems integrate with Instagram, making your choice of POS system a daunting task. This article will explain the benefits of an Instagram-integrated POS system and help you narrow down your choices to find the perfect solution.
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Why Connect Your POS System With Instagram?
Instagram works with your POS system to attract customers and generate more sales. Shoppable posts allow Instagram users to find, tap, and purchase products directly inside the app. Provide a seamless shopping experience for your customers to encourage their return.
Create an Instagram account for your business and take your marketing to a new level. Post Instagram stories of product details, eye-catching photographs and branded hashtags to boost your business sales. Add multiple photos with tagged products to every post for a powerful, visual impact.
4 Key Benefits of Instagram-integrated POS Systems
Instagram-compatible POS systems can benefit your business immensely. Below is a more in-depth discussion of their key features and how these can help your shop to grow.
1. Shoppable Posts
Integration makes managing products from any POS-connected device easier than ever. Create a curated product catalogue and tag products in your Instagram shop. Product tags link customers to your online shop, where customers can purchase products without leaving the Instagram app or website.
Share shoppable posts regularly from your Instagram page to boost visibility and stay at the forefront of customers’ minds. This is vital for retail businesses to stay relevant and maximise the potential of their Instagram business account.
2. Marketing Strategies
Improve the marketing of your business with every Instagram post you share. Share Instagram shoppable posts from your POS system to drive sales and increase revenue. Connect third-party apps or scheduling software to automatically share Instagram posts and Instagram stories while you focus on other areas of your business.
Build your brand with hashtags and consider investing in Instagram ads so your business appears in the ‘Explore’ section. The more Instagram accounts that follow you, the more customers you attract and the more sales your business can generate.
3. Facebook Integration
Connect your Instagram shop to a Facebook business page to experience seamless connectivity. Share information and avoid wasting time monitoring multiple sales channels. Convert your existing personal account into an Instagram business account at the click of a button and start selling today.
Provide a link to your Facebook shop or business website in your Instagram bio, stories and shoppable posts. Make managing products and sales data simple with an Instagram-integrated POS system.
4. Sales Tracking
Connect Instagram with your POS system to trace your online sales. Understand your audience by viewing transactional data alongside your Instagram following. Gain more control by analysing how your business is received on Instagram and identifying areas for improvement.
Customers can comment on an Instagram post or submit queries via message. Open communication builds trust and brand loyalty, ultimately boosting your business profile and propelling your business to success.
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Which Instagram-integrated POS System Is Best For Your Business?
Reflect on the following factors when choosing a new Instagram-integrated POS system. Most point-of-sale systems integrate with Instagram, so it’s important to consider the specific needs of your business before making a purchase.
- Budget. Start by considering how much you plan to spend on your monthly or yearly point-of-sale system subscription fees. Go to the POS provider’s website for pricing details and to see if they offer a free trial.
- Software. Beyond Instagram compatibility, consider what other software you’ll need for your business to progress. This could include accounting software or other platform integrations like Facebook.
- Growth. An Instagram business account gives you the potential to expand your customer base and revenue. Look for a POS system that is similarly suited to large and small businesses and can grow with you over time.
- Industry. Consider your business type, the products you sell and the customers you wish to reach. Choose a POS system that’s suited to your industry and has features that will benefit your store.
Once you’ve established the factors that are important to you, reach out to a POS consultant who can direct you towards a suitable Instagram-integrated POS system based on your needs.
We’re here to help you take the next steps in upgrading your POS software. Simply answer a few short questions about your business here, and our consultants will get back to you with a range of free, personalised quotes for Instagram-integrated POS software.
Can I Integrate Instagram With My POS System?
Instagram integrates with almost all the market-leading POS systems. Each boasts its own impressive features and is worth considering. To check that the POS system you wish to purchase is definitely compatible, contact the provider directly or visit their website.
What Are The Benefits of POS Systems That Integrate With Instagram?
Integrating your POS system with Instagram is an excellent opportunity to improve customer engagement and drive sales. Create shoppable Instagram posts, add product tags and sit back while your POS system processes payments and supplies you with important data. Use this data to increase customer engagement, acquire customers and drive revenue.
Which Instagram-integrated POS System Is Best For My Business?
When choosing a new Instagram-integrated POS system, consider your budget, software requirements, the potential for future growth and industry-specific needs. To make the most out of Instagram’s POS integrations, find a provider that fits the needs of your business and works with your existing business software.
