Choosing a POS System Integrated with Loyalzoo for Loyalty Rewards
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Rewards programs are a great way to improve customer retention and drive growth — especially for small businesses. However, keeping track of your customers’ loyalty points and rewards can be challenging, even when you use a dedicated customer loyalty program.
If you use Loyalzoo, you’ll be glad to know that it’s one of the few customer loyalty software products that offers direct integration with POS systems. That simply means you can run your rewards program alongside the rest of your business software, with no added disruptions.
Loyalzoo integrates with several different POS systems, each with its own merits. Selecting the right one for your business requires ample research and consideration — and that’s why we’ve created this guide to provide all the information you need to make the perfect POS purchase.
Why Connect Your POS System With Loyalzoo Loyalty Program Software?
Integrating Loyalzoo with your POS software will streamline your operations, bringing your customer loyalty rewards program onboard with the rest of your business software.
Syncing your loyalty program with your customer relationship management (CRM) system allows customer information to be shared instantaneously. This creates a much more frictionless experience for staff and customers at the till during sign-up and points redemption.
Here’s a quick look at what Loyalzoo’s POS integrations can do:
- Automate the allocation of loyalty points
- Accelerate the customer registration process
- Generate detailed reports on customer spending
- Process a wider variety of points redemption methods
- Set up online loyalty programs for e-commerce platforms
In short, integration supercharges your loyalty process so that you can delight your customers and stand out from competitors.
5 Key Benefits of Loyalzoo’s POS Integrations
Let’s dive into greater detail about the main strengths of Loyalzoo-POS integration. Not all integrations are the same, so think carefully about which features are most important to you and your business — this will help when shortlisting suitable Loyalzoo-integrated POS systems.
1. Simple Sign-Ups
A major pain point associated with loyalty programs is the time it takes to register new members. Integrating Loyalzoo with your POS system will bring your rewards program directly into your point-of-sale ecosystem for quick and easy access.
This means you won’t have to fumble around with third-party hardware whenever a new customer wishes to sign-up for rewards, therefore saving time for staff and keeping the queue moving in your retail stores.
2. Automatic Rewards
Once the integration has been implemented, your Loyalzoo software and CRM database will be synchronised for automatic customer recognition. Provided customers scan in their membership at the till, any purchases made will accumulate loyalty points.
Loyalzoo will also issue rewards on qualifying purchases automatically, saving staff from having to manage your in-store loyalty program first-hand and ensuring customers receive all the benefits they’re entitled to.
3. Business Insights
Loyalzoo captures a lot of valuable data during member purchases and loyalty points redemptions. With integration applied, Loyalzoo’s reports become available alongside the rest of your sales data in your POS system for collated analysis.
Within Loyalzoo’s reports, you can set customer parameters, monitor subscription payments and categorise shoppers to identify your VIPs as well as inactive customers that require extra attention.
4. Customer Flexibility
A more efficient in-store loyalty program isn’t the only way a Loyalzoo-POS integration will benefit your customers. It will also expand your payment processing options and allow shoppers to use their loyalty points across multiple locations, which encourages repeat business.
With your two systems integrated, you can securely store a customer’s card on file for future purchases. Some integrations provide customers access to their loyalty account through their payment card or smartphone, allowing you to dispense with physical loyalty cards.
5. E-Commerce Support
Online presence is now a must for retailers of all sizes. With Loyalzoo-POS integration, you can reward customers whenever they shop online with you via your e-commerce channels — not just in your brick-and-mortar stores.
In a few simple steps, you can set up online rewards to support your in-store loyalty program using your POS software. Loyalty points can be applied to your business website or third-party e-commerce platforms like Shopify, Etsy and more thanks to Loyalzoo’s intuitive integrations.
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Which Loyalzoo-Integrated POS System is Best for Your Business?
There are several options when it comes to Loyalzoo-integrated POS systems, with each catering to a distinct slice of the market. For instance, some cater to retail, others to hospitality. Some tend to small businesses, others to chains with multiple locations.
In some cases, the functionality of the POS integration itself will also differ. The variety of POS products available means it’s important to do your research and think carefully about your business so that you can find the best POS software for your specific needs
Here are four questions to ask yourself to help get started:
- What is my budget? Set a monthly or yearly budget for POS subscription costs.
- What is my industry? Profile your business. For example, “my business is an independent, family-run cafe with one location”.
- What are my software needs? Besides customer loyalty management, what else do you need from your POS? It could be marketing tools, reporting mechanisms, inventory tracking, employee management, accounting support or a combination of these features.
- How quickly do I expect to grow? Are you planning to open new locations? If so, you’ll need to pick a POS system that you can scale with.
These considerations will help build a picture of your business’ POS requirements. At this stage, we suggest contacting a POS consultant who will be able to explain the nuances of each Loyalzoo-integrated POS system and match you with the one that best meets your needs.
If you’d like to take the next step in upgrading your POS software, we’re here to help! Simply answer a few short questions about your business here, and our consultants will get back to you with a range of free, personalised quotes for Loyalzoo-integrated POS systems.
Does Loyalzoo Customer Loyalty Rewards Software Integrate With My POS System?
Loyalzoo integrates with several POS systems, including a few of the most popular POS systems on the market today. Loyalzoo was one of the first customer loyalty points software products to offer POS integration, and works continually to develop new integrations. If you’re unsure whether your POS system integrates with Loyalzoo, contact your POS provider.
What Are the Benefits of POS Systems That Integrate With Loyalzoo?
Integrating Loyalzoo with your POS system brings your customer loyalty program together with the rest of your business software for clean, efficient administration of customer rewards and amazing customer service. The most advanced Loyalzoo-POS integrations will also sync with reporting tools and e-commerce platforms to support other areas of your business.
Which Loyalzoo-Integrated POS System is Best for My Business?
There are four key factors to consider when purchasing a new Loyalzoo-integrated POS system for your business: budget, industry, software needs and growth. Think carefully about these factors and then speak to a POS consultant who will be able to match you with the right Loyalzoo-compatible POS system based on your needs.
