Guide to Selecting an OpenTable-Integrated POS System
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If you run a restaurant or food outlet of any type, OpenTable’s POS Integration will open a world of booking possibilities for your business. In a few simple steps, you can vastly improve your reach and effortlessly enhance your online booking process.
Gone are the days where your only mediums of communication were a huge restaurant sign, some fliers and a good website — integrating OpenTable with your POS system will allow you to generate more traction than you’ve ever had before.
Key Statistic:
Why Connect Your POS System With OpenTable’s Reservation Software?
Integrating OpenTable’s software with your POS system will allow new customers to make bookings at your restaurant directly through OpenTable. What’s more, new OpenTable reservations flow through to your POS system alongside all of your other bookings, with no extra effort required.
Here are some of the things that the OpenTable’s POS integration software can do:
- Provide online presence. Allowing customers to find you in multiple ways online increases engagement and the integration will keep your brand consistent.
- Keep customers informed. By pairing OpenTable to a compatible POS system, you can keep customers informed of any offers or stock limitations across all of your platforms.
- Automate reservations. The integration will inform your customers of how many how many tables are available at any given time, helping to make the booking process as smooth as seamless as possible.
4 Benefits of OpenTable-integrated POS Systems
OpenTable’s POS integrations can open a whole host of opportunities for your establishment. Here are the key features of POS systems that are compatible with the software.
1. New Customers
OpenTable’s POS integration provides an additional channel for customers to easily find you and quickly make a booking with your restaurant. The software’s search function allows diners to discover your food outlet based on location, cuisine and quality.
With an OpenTable-integrated POS system, you won’t even need to tell engage with the OpenTable software if you don’t want to — simply update the menus on your POS system and let the integration apply any changes to your OpenTable profile automatically.
2. Food Delivery
It used to be that only a handful of establishments delivered, though with platforms like OpenTable even high-class restaurants are jumping onboard and discovering this new market opportunity.
By integrating OpenTable with a supportive POS system, you can expand your reach in the food delivery space without adding any additional stresses to the rest of your business. Takeaway orders placed through OpenTable will be sent straight to the kitchen for preperation, alongisde your pre-existing options for dine-in and collection.
3. Brand Consistency
Anyone who has regularly ordered food online or tried to book a reservation through a third-party site will know that inconsistencies are common. Sometimes a certain deal is on one platform but not the other, for example.
This is incredibly frustrating for customers, and even the simplest indiscrepancies can cause them to lose faith in you. By integrating OpenTable with your POS system, your information will stay consistent across all platforms and keep your brand identity strong.
4. Marketing Opportunities
The OpenTable client will often provide recommendations for restaurants based on certain holidays or events. However, if you do not keep OpenTable informed of the offers you have on special occasions, customers are less likely to find you.
Connecting OpenTable with your POS system makes it easy to share promotions and other marketing events with your online customers, as the OpenTable software will have direct access to the CRM systems within your POS system.
Productivity Tip
Which OpenTable-Integration POS System Is Best For Your Business?
OpenTable integrates with several POS systems, specifically those which cater to restaurants. All compatible systems have their merits, so you’ll need to think carefully about your specific business requirements to find that one that suits you best.
To help with your search, consider the following factors.
- Budget. A top of the range POS system may have everything your business needs and more, but another one may be just as sufficient for a lower cost. Firstly, set a budget to narrow down your options.
- Software. Beyond OpenTable integration, what other software will your restaurant benefit from? For instance, is it time to upgrade your inventory management system, or your reporting tools?
- Growth. You’ll also need to select an OpenTable-integrated POS system that you can scale with over time. If you’re planning to open new locations in the near future, make sure to find a powerful, cloud-based POS system.
If you’d like to take the next step in upgrading your POS software, we’re here to help! Simply answer a few short questions about your business here, and our consultants will get back to you with a range of free, personalised quotes for OpenTable POS systems.
Can I Integrate OpenTable With My POS System?
OpenTable integrates with a number of POS systems, including several of the most popular restaurant-oriented POS systems on the market. If you’re unsure whether your current POS system is compatible with OpenTable’s reservation software, simply contact your POS provider and ask.
What Are the Benefits of POS Systems That Integrate With OpenTable?
Integrating OpenTable with your POS system will allow you to seamlessly accept online orders from the OpenTable platform alongside all of your reservations from other customer channels. OpenTable’s POS integrations also come with smart tools for inventory, marketing and menu management.
Which OpenTable-Integrated POS System Is Best For My Business?
Consider your business needs when searching for a new OpenTable-integrated POS system. Firstly, set a budget. Then, create a list of additional software requirements for your restaurant, such as reporting features, inventory management or accounting tools. Finally, make sure your chosen POS system will support your growth plans.
